Posted by Preemadonna on September 30, 2015 at 8:05 AM

Preemadonna Debuts the Nailbot, The Device That Uses a Smartphone to Print Instant Art Directly Onto Nails

Preemadonna selected as a finalist at TechCrunch Disrupt SF 2015 Startup Battlefield and first runner-up at Silicon Valley Robotics’ international startup competition, 2015 Robot Launch

Menlo Park, Calif. – (September 30, 2015) – Preemadonna officially debuted the Nailbot, a clever nail art printing robot, this month at two of the tech industry’s leading startup competitions -- TechCrunch Disrupt SF 2015 and Silicon Valley Robotics’ (SVR) 2015 Robot Launch, receiving praise from both events’ judges and organizers. In TechCrunch Disrupt’s exclusive “Startup Battlefield” competition, Preemadonna was chosen as one of the final six startups to progress to the final rounds out of 25 companies. These high-caliber pitches were originally handpicked from a group of more than 1,000 qualified entries. At SVR’s 2015 Robot Launch, Preemadonna was awarded first runner-up among 75 companies in the prestigious competition that draws entries from around the globe. Both events are focused on introducing game-changing technologies and revolutionary startups to key innovators and investors in the tech world.

Preemadonna’s Nailbot is an intelligent device that prints custom nail art directly onto girls’ nails via their smartphone. With patent-pending technology, the Nailbot leverages the vision capabilities and processing power of a smartphone to print unique art.

“We are excited to bring a novel robotic application to a female consumer segment that is mobile, social and wants technology to solve a real problem,” said Preemadonna CEO & Co-Founder, Pree Walia. “We are building a mobile platform for creativity to meet the needs of pre-teen and teen girls. We are thrilled with how the Nailbot was received at both of these prestigious competitions.” 

Through Preemadonna’s platform, Nailbot users can express themselves in creative and original ways by designing, sharing, selling and printing their own designs, photos and art. Preemadonna will announce an Ambassador campaign and several noteworthy partnerships for grassroots appeal and community outreach in the coming months.

Preemadonna is launching an Indiegogo crowdfunding campaign for the Nailbot in the fall of 2015. Preemadonna’s early investors include SOS Ventures, Helen Greiner, co-founder of iRobot, and philanthropist Diane Donald.

About Preemadonna

Preemadonna, founded in March 2013 and based in Menlo Park, CA, carries a mission to provide women and girls with technology that is relevant to their lifestyle and to build products that inspire unique forms of creative expression.

Preemadonna is lead by a dynamic female founding team including CEO, Pree Walia, and Head of Research and Development, Casey Schulz.  Walia holds an MBA from the University of Chicago and since 2009 has worked at high-growth venture-backed startups focused on LED lighting and building automation services. Previously, she raised capital and managed outreach for politician Steve Westly, the Democratic Congressional Campaign Committee and other progressive campaigns. Casey Schulz holds a M.E. from Carnegie Mellon and has diverse systems engineering experience building quadcopters, satellites, Cartesian robots and small motion control systems. Schulz’s previous experience includes various positions at NASA Ames, the National Ignition Facility at Lawrence Livermore National Laboratory, Accel Biotech and Techshop.

For more info on Preemadonna and the Nailbot, visit

About TechCrunch Disrupt SF

TechCrunch Disrupt SF 2015, which took place September 21-23, marked TechCrunch’s ninth annual conference in San Francisco debuting revolutionary startups, introducing game-changing technologies, and discussing what’s top of mind for the tech industry’s key innovators. At the event’s Startup Battlefield, 25 new companies were selected from more than 1,000 applications received from around the world to launch for the first time on stage to compete for the $50,000 grand prize and the coveted Disrupt Cup at the conclusion of the conference.

About 2015 Robot Launch

From smart forklifts and web-based simulation interfaces, to assistive walking devices and robotic companions, the range of mature robotics that made it to the 2015 Robot Launch international startup competition was astounding. In its second year, the competition attracted more than 75 startups from 19 countries covering the gamut of medical, educational, consumer, industrial and service robotics. The finalists pitched to a live panel of judges and robotics entrepreneurs in Palo Alto, CA.

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